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Improve Search Engine Ranking In Less Then 1 Month

June 28th, 2007

improve-search-engine-ranking.jpgAny site owners can Improve Search Engine Ranking in less then 1 month by following a few simple steps. Let’s look at how the search engine works. Most search engines have what we call “bots” or “crawlers” and these bots search through your site and read from a starting point which could be your home page or any other page of your site if you have designed it that way. As they crawl through the pages, they look at your algorithms. This means they look at the coding of your site and the words written on your pages including the meta tags and the actual content. This is a unique pattern that separates your site from others. The more unique the site is the better. After they have checked your site they set a flag of sorts to come back and check again in a month or so. Once they come back they read through again and look for any updates, if they find new pages or content they will come back again in less then a month. In other words, the more they visit and find new information the more they come back. Therefore, the more they visit the better results you get in the search engines.

Improve search engine ranking by understanding first that by having the search engines will constantly visit your site if you provide regular updates. This will help improve your rankings. Now, let’s look at ways the search engines decide to check your site in the first place:
1. Some search engines will never visit your site unless you submit your site to them directly. This is important to understand because you may need to do a one time submission to the search engines.
2. Placing links back to your site on another site is another way to get the search engines to visit your site. This process is called link building and you can do this in various ways. Keep in mind that by placing a link on other sites it may take anywhere from 1 week to over a month before this link is found. In some cases the link is never seen if the web site you are put on has a no-follow rule in the code.
3. Blogs are well known and have great potential for getting the attention of the search engines in a much quicker way then any other method known. Blogs are especially powerful tools if you have them loaded directly on your own site. When you post articles or information on your blog, it will send a notification to one or more blog servers. Depending on how you set up the blog, you can actually notify Google, Yahoo, MSN and other well known search engines. This gets your blogs linked on blog servers and gets the search engines very interested in your site. Most sites get more traffic results in less then one month.

If you want to see traffic flowing in quickly, use the blog technology. I recommend wordpress. Make sure to fill it up with a list of the best blog servers so every post you make it pings the major search engines correctly. You can do a search for Ping Servers or even specific searches like “google blog server” or “google ping server”.

When you add content to your blog make sure it is original and well written. Make sure to use keywords, and once in awhile, find something controversial to talk about. Doing these things will help you gain traffic in less then one month. Improve Search Engine Rankings with blogs and backlinks. What you are doing is causing the search engines to visit your site more often and you have a bit of power because you can decide when the search engines will visit your site.

There are some SEO theorists out there that will tell you if you are not in google it will take 90 days to get into their system. Use the advice in this article and watch this myth vanish before your very eyes. Make sure you have a tracking system of some sort with your host provider to see the results.

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Ranked by Search Engine Use

June 26th, 2007

Search Engines are a internet based tool or application by which information or data on a particular subject can be accessed. Search engines open the doors to the virtual world. Some of the popular search engines include Yahoo!, Google, MSN, Metaspider, Lycos, Alta Vista, 800go, AskJeeves and HotBot. The proper use of search engines could lead to better search engine ranking.

These search engines are dedicated to queries of a general nature, but there are other search engines designed for technical and specialized subjects. All these search engines are ranked based on the number of visitors they get each day. Today, Google is the highest ranked search engine in the world.

Search engines also power the search capability of individual portals and web pages of companies and products. These companies work with the search engines and have mastered technology that optimizes the search for a particular word.

Every year, associations, especially those connected to the Information Technology sector, conduct surveys and publish search engine rankings. The parameters applied include the number of visitors, number of hits, number of web pages per search, number of repeated visitors and number of words searched.

Search engine rankings are published in the leading magazines and newspapers around the world. This increases the advertising revenue of the search engines as more and more companies and products opt to use the top ten search engines.

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Search Engine Ranking

June 25th, 2007

Search Engine Ranking refers to the position assigned to popular search engines based on various factors like users, hits and applications. Search Engines are basically web-enabled applications that allows Internet users to access information relating to subjects of their choice.

The concept of search engine was evolved almost two decades ago when the Internet started gaining popularity. Some of the early entrants into the search engine segment include Yahoo!, MSN, Alta Vista, Lycos and the latest is Google. The search engine is an integral part of any Internet site or portal.

Search engines also power the searching capacity of other individual web sites. For instance, a newspaper portal. If a visitor wants to access archives or news reports of the previous editions, the search will be powered by the search engine technology deployed by a particular company.

The search engines are ranked depending on the number of visitors it receives on a daily basis. The search engines are ranked every year by a team of technology professionals in association with a firm active in similar domain or a media publication. Every year, the search engine ranking alters as companies change their business strategies to attract a larger number of visitors. There are hundreds of Internet sites dedicated to search engine ranking. Visit any of them for the latest updates.

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Search Engine Visibility in Jeopardy because of Google’s Lack of Sensibility

June 18th, 2007

It is the year 2007, and we have truly entered an era of revolution; a technological revolution that is. That term has been overused to say the least, but it is nonetheless true. Unlike the Baby Boomers and their social revolution of the 1960’s, we are wired, switched on, plugged in, turned on and tuned in, and it has been technological revolution that has made all this possible. We can be better students, workers and employers because technology allows us to stretch our creativity far beyond what our predecessors ever imagined. Because of this, you would think that as a human race, we would be more evolved, smarter, and productive. More importantly, as a human race we must have obtained a higher degree of common sense than all the generations that have preceded us. We would like to think so, but I am convinced that even though we have the added and remarkable benefit of advanced technology, we have lost a great deal of our common sense. This fact has been proven by the actions of people and companies all around the globe.

Now, based on the title of this article you already know where I am going, but the slam is not just against Google, it is an overall observation. Since the boom of the Internet, people have wetted their appetites with thoughts of global marketing. Google has certainly cashed in on this. Some have actually estimated its worth to exceed $150 billion dollars. Let me say that again, $150 billion! The internet boom can be likened to the California Gold Rush. Companies and entrepreneurs have scrambled to tap into the global market, and Search Engine Visibility has been on the forefront of their hearts and minds. It is simply phenomenal to think that I can sell my idea to the whole world. My mind starts racing along at breakneck speed and in my heart I realize I can take over the world!

Colossal search engines have emerged like Google, Yahoo, ExactSeek, MSN, AOL and many others who provide portals capable of filtering out websites so users can search and find exactly what they are looking for. As for the website owners, they desire the impossible …. the coveted “first page” of the search engine. For those who have really done their research, it is obvious that the true “Money Making Spot” is on the hallowed grounds of Google’s first page.

Some years back it was really simple to get top positions in Google and other search engines. search engine visibility was simply attained by a few tricks and manipulations that went right past the Google bots. Well, that didn’t last, and Google wised up and changed the whole nature of its search engine. Thousands of sites lost position and there was panic and uproar on par with the stock market crash of 1929. Then as time moved on, we learned that Google just wanted to make its search engine more user friendly and full of quality search results to make the end user happy. Fair enough. We understood Google’s perspective, and in response, many people changed their tactics and used blogging and link building campaigns in addition to quality content to bolster their sites. This opened up tremendous business opportunities for web masters as those new strategies created a whole new set of services designed to meet Google’s requirements. It was the internet at its best: the creation of commerce through technology and ingenuity. Unfortunately, many web masters didn’t follow these guidelines, and instead they offered “Pre Google Florida Update” techniques. In my research, I have found pitifully few companies that offer legitimate SEO tactics.

Currently, there are those who post their sites to directories and this has proved to be a reliable and stable technique. These directory sites mostly come at a price and the cost for the service can vary greatly. Some are priced moderately around $10 to $20, while others can gouge the customer of upwards of hundreds of dollars. The fact of the mater is that these are people working to make a better way to receive one-way links, and they have to physically manage their sites in order maintain quality link directories. I had previously written in a few forums that some of these prices were too high, and that webmasters should not be greedy, but consistent. It may not be a popular idea, but I don’t think any directory site should charge more then $15.00 for a listing. Think about the economics. Higher prices drive the consumer away, but by offering an affordable service, you will attract customers on a mass scale and make even more money than you would have previously.

In this regard, Google crushed search engine visibility when they announced that they were going to punish webmasters by posting negative results to sites that pay for links on other sites. They have even given a way to “tattle tell” on these site owners. Maybe it is just me, but I simply do not trust anyone who turns to the secret police for help. That is just a little too much power for one company. Maybe Google wants to teach the World Wide Web a lesson and get the word out that they will not stand for those greedy people who like to take advantage of search engines. Hmm, that is an interesting position considering it is coming from a company valued at $150 billion dollars. I suppose they have enough power now to decide how much the rest of us should make. They own the internet after all. Well Google, if you are going to teach such a great lesson, then you must follow your own guidelines. Hypocrisy will not be tolerated! Should we start reporting sites using Adwords? I mean, heck… they are paying Google to get their links not only on their own search engines but on thousands of sites that webmasters have strategically placed Google ads on. Every time someone clicks those ads, someone makes money. What it comes down to is simple extortion on Google’s part. The only way to succeed is to bow down and kiss the ring of the Godfather, and pray that he does not whack you the moment you turn around.

Search around and look at the trends. Thanks to Google, search engine visibility has dropped for many sites yet again, especially directory sites. Has its PPC dropped? I don’t think so! I think we need to make a stand against this. Though I love Google because its search engine brings Great Results for us, they are making power moves by these statements and now 100’s of directory sites are sitting dead in the water, while leaving high ranking sites that no one wants to list out of fear of Google’s reprisals. This is wrong, I think Google needs to re-think this method.

So my appeal is to Google, remember your humble beginnings at Stanford University, and stop this nonsense. You used to be a fun kid, now you’re just the bully of the playground who is intent on stealing the ball. Stop making your great company look like web terrorist who strips money away from hard working business people. If you want to make a point, why don’t you punish the sites actually guilty of taking advantage of the consumer? Leave the rest of us small fish alone. We are only trying to make a living. As for reporting abuse, should we stoop so low as to become web snitches? What if we take this so literal that we all start complaining against sites that use your own adwords? It is exactly the same line of thinking. I am just using good common sense here. Google, you have the power to make your point. You also have the ability to help site owners from being ripped off. Use your power judiciously instead of what you are doing now.

Now, to those site owners who are not sure what to do about gaining search engine visibility without the benefit of directory sites, listen up! This is a must “need to know” strategy to apply until Google changes its ways. Start writing content for your sites and add a blog as well. Make statements about your industry and convince readers that you know what you are doing. Write articles and submit them all over the web as this can’t hurt you in the search engines. My point is content, content, content!!! Google still loves content and still gives great rankings for this. So while we wait for the Godfather to make his next decree, try this strategy. Google can’t outlaw content, especially original content. In fact, I will gain rankings in Google from this article alone!

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Boost Your Search Engine Rankings with Professional SEO

June 14th, 2007

engine.jpgAre you looking to improve search engine ranking? All of us have accessed the Internet at some time to find solutions to our queries. All we need to do is just mention the subject concerning the information we need, and with one click we are provided with a host of sites related to our area of interest. Somehow search engines manage to endow us with related information within a matter of only a few seconds. The search engines posts countless pages of websites related to the query and rank them accordingly. Because of this, the most pressing question for the website owner is how the search engines determine the ranking of the websites.

The answer to this question lies with SEO, better known as search engine optimization. It is a technique which is used to improve search engine ranking. When a user specifies a topic in a search engine, the engine filters through all the websites containing the related information and first lists those sites which have been properly optimized. Good optimization is directly related to the websites keywords and content, and sites rich with keywords and content are those that reach the top of the rankings. Therefore, the key to improve search engine ranking is to state all the possible keywords which a customer might use while searching.

Thus, in today’s competitive global market, it is always advisable for an entrepreneur to design the website that is user friendly and include content which is rich in keywords. This will serve to increase the sites search engine ranking and maximize the website traffic.

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How to Improve Your Search Engine Ranking using Search Engine Positioning

June 13th, 2007

website-ranking.jpgIn search engine marketing the use of search engine optimization aims to improve search engine ranking. Search engine positioning should be an integral part of your strategy for increasing the amount of traffic to your website by increasing your ranking. Knowing some of the factors that will affect the ranking negatively is a good place to start to resolving the problem of low rankings.
There are over 100 elements that many search engines use to decide what your site is about and how each page will be found within the search engines. You must be careful because some of the techniques used can actually take you off the search engines radar completely! Basically stated, the elimination of structural hindrances will improve search engine ranking. These include the use of tables, the level of the page in the site directory, repeated keywords, optimizing too many pages with the same keywords or keyword phrases, and too many information pages. Eliminating or decreasing many of these factors will have a significant effect on your ranking.
If you are successful in communicating with the search engines, by using the words and phrases that visitors might actually use, then you are on the right track. Of course, if you improve search engine ranking, your traffic will increase as well, and vice versa. One will definitely help the other.

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Building a Positive Relationship with the Website User

June 13th, 2007

searching.jpgThe use of the Internet is rapidly increasing, and so the use of search engines. If you want to find information on any topic, the Internet provides you with all the tools you need. With the growing number of websites users, search engine visibility has started playing an active part.

Website content is the most important element concerning search engine visibility. It is the role of the search engines to provide information relevant to the user’s queries. Thus, using the correct keywords on all of your web pages is crucial for search engine visibility, and will help ensure that you reach the maximum number of the targeted viewers.

Search engine visibility also marks a niche in search engine marketing, where you are selling a product worldwide through the internet. So, if you want to have specific viewers visit your website, the aspect of the search engine visibility should always be a main focal point. The understanding of search engine visibility is important for those who are working on designing or the redesigning of any website, as it is their aim to make the website more search engine friendly.

Thus, good search engine visibility makes the job of for the user easier. Whether you are a web site developer, online marketer or a company owner, you should always put forth the effort to make your website more visible in the search engines. This will help you build a lasting relationship with the website user.

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Getting the Maximum out of SEO

June 12th, 2007

seo contentThe term SEO has become very popular these days. In fact, it has become common for an internet users and marketing professionals alike. SEO is the abbreviated term for Search Engine Optimization and it is associated with marketing via the major search engines. It is a method by which you can attract greater numbers of visitors to your website through the various search engines. Remarkably, the SEO method will also improve your results in keyword-specific, and image searches.

Essentially, Search Engine Optimization helps companies get better results in the major search engines, like Google, Yahoo and MSN. Those engines are, by far, the most popular among the internet users. Increasing your ranking in those engines makes marketing sense!

SEO is dependent on the principle of Search Engine Results Page (SERP), and it is critical for SEO writers to understand this concept. They have to have a working understanding of SERP’s in order to maximize their results. Basically stated, the website content is the most important feature on which SEO success depends. The SEO content writer has to analyze and research the psyche of the internet user, then apply that understanding to their writing.

The SEO content writer has to understand the client’s products, customers, goals, mindset, and outlook to be successful. It is a difficult task because the writer must be able to not only identify with the company, they must also be able to relay that information to the public; all the while they must use keywords that are used by the internet consumer. The content should be saturated with keywords in order to guarantee success in the search engines. This will make the client’s website easily accessible to the common user, and increase the client’s overall traffic. The more times a keyword is used, the better. Remember, your SERP rankings are dependent on it!

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Don’t Get Caught With Your Site Down

April 9th, 2007

I know this has happened to most everyone at some point where your site is down, the worst is when you are showing someone your site and it is not running. What really hurts is when the search engines are indexing your site and they can’t read it because it is either down or so slow they time out on your site. If you are looking to improve search engine ranking make sure you are with a reliable host and if you are running a large site with tons of pages make sure the load time is still quick.

There are several ways now to keep your site running smooth like memcache, flat file database, etc. Don’t let hosting companies fool you about space and bandwith being your issue, there are many ways now to increase your servers load time. Improve Search Engine Ranking with a well oiled website to get better traffic results.

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Top 10 Ways to Improve Search Engine Ranking

March 25th, 2007

My top 10 ways to Improve Search Engine Rankings is based on 7 years of banging my head against the world wide webs search engines and tons of wasted books on top 10 seo tactics.

Let me say first that there are tons of books, sources and tutorials that make promises of top 10 spots to the major search engines. Most of these are self promoting and the end result you have to hire these people on to accomplish the things they say you can do on your own.

So I want to preface this by saying that my postings on how to Improve Search Engine Rankings is not necessarily a do it your self guide. In fact the art of SEO can be time consuming and irritating to say the least. Some methods require the help of companies like mine so I write these in hopes that you will understand what it really takes to gain exposure and understand what you can do on your own and where you need assistance.

One more point I want to make “Don’t use any SEO Company who can’t explain what they are doing and make claims of secret software that you can never see or use”. Yes, SEO is complex but not trivial to the point that you can’t understand what they are doing. A true SEO company will be able to educate you on what they are doing and they will also know that they are the professionals and it is best to leave some of these techniques to the experts.

  1. If you are using a shared host (and I know you are), then ask your host for a dedicated IP address for your site. This means that no one on the net shares this IP with you’re site, it is yours and yours alone. Many shared servers have tons of related sites on them, having your own IP separates you from those sites
  2. Make sure your site validates as a search engine friendly site. W3C is the best site to do this with. This will tell you if your site is valid. This means if the search engines can read your site or not. If there are errors, these can possibly stop the bots from properly indexing your site.
  3. Make sure to have a contact page with an address and phone number and a form of some sort for people to contact you. Don’t list your email on the site as it gets farmed out by hackers and used to send you tons of junk mail. Make sure the form you use on the site uses captcha (example: http://www.the-content-writers.com/contact-us.html). Have a Privacy Policy Page and Terms of Services. Make sure these 2 pages have at least 300 words. You can find these on any site and I highly suggest not to copy in any way. Find examples and use your own words, include keywords related to your site and make it personal to the reader.
  4. For every page on your site have 300 words or more. Do not write a 2 paragraph page that has little to no real information. Provide details and give examples.
  5. Create a FAQ or Tutorial page on your site. Make each subject link to its own page and focus on 1 or 2 keywords. Try to add 10 of these to your site as a good start. A great way to think of this is consider your industry and what most people don’t understand about it or questions commonly asked and put those there. This will add great content and help your potential clients feel secure about your service
  6. Add a blog to your site. Have your blog designed to match your site so as it draws traffic and readers they also know this is your main site of business like this site: Revive Skin Care. This will add value to your site, plus improve search engine rankings. Make categories and write tons of information about your industry on a regular basis.
  7. Create Link Baits using your blog. There are very few services that offer this on a professional level and this can be very complex. I do suggest leaving this service to the professionals, as it requires time and knowledge on things that most will find difficult and frustrating. The idea is having creative and detailed content talking about your industry and creating enough buzz through various distributions to get others to refer and link back to your incredible page of content. Listen, this can be a huge asset to your business as many writers love to give props to quality content.
  8. Post to Directory sites that have rankings on the inner pages and especially on the page where your site will be listed. Use unique Anchor text for each posting. This again is one of those services best left to professionals because the result of this done correctly can really help improve search engine ranking.
  9. Text Link Brokering is a creative and effective way to build more anchor text back links. Find related and quality ranked sites that will list your site in text format and this usually requires a 1 time, monthly or yearly fee.
  10. If you can and have a product or service for sell offer affiliate incentives and post these opportunities on affiliate forums, etc and generate interest in getting others to promote your service for you. Make sure you have a solid affiliate and tracking program in the back end to give security to your affiliates and have people test and write reviews on your reliability for true tacking and payouts.

Improve Search Engine Rankings using our top 10 list. There are more things to do, but to list everything can be overwhelming and leave you feeling like it can never be done. But rest assured that if you do some or all of the 10 things listed above you will see an increase of traffic.

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